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 With our live Perception Panel, up to 32,000 of your viewers can phone in and give their second by second approval and disapproval of what they see by pressing their telephone keypads. Their collated results are instantly displayed on the TV screen as customisable moving bars. |
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 Our automated push button questionnaire at the start of each phone call means we can break down the voting into individual categories such as male or female, or where callers live, or who they vote for or anything else you want to know. That means we can break down the voting in all kinds of interesting ways for deep analysis. |
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 With our analysis software, you can replay the voting synchronised with a video or an audio recording of the original event. You can break down the results to show the responses of the different demographics. You can access the information in real time. We provide software both for televising results and for web users to replay all our previous panels at home. |
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 Any of our panels can be weighted so that the voting power of the callers reflects a theoretical target group. So if most of your callers are women but you want half men and half women, our systems will instantly adjust the voting power of each voter to compensate. This can be done simultaneously across several categories. |
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